Dear, (insert your name here for the moment. You know who you are) "Oh nice they know who I am. That makes it a personal letter". Sometimes in the marketing world the expression "Everything old is new again applies"? Can you remember the last time you received something in your letterbox that wasn't a bill or some junky flyer? It may be a simple piece of communication compared to our digital equivalent the email and may it take a few days before you can measure the result but their is a special feeling about a real letter.
Creating your own brand is the first step to having a successful marketing campaign for your business. Brand is everything when it comes to advertising. When you have a brand, you are most likely to be recognized and remembered by your clients, as well as your potential customers.
So how do you create an effective brand for your business?
10 Really good branding specific videos that i think are useful. From branding the user interface design to what it took to create a brand for President Obama. Some brand ideas for small business as well as brand ideas for big business. A great range of videos on branding for you to enjoy and learn from.
From "New Realism", "Hyper reality", "The trust Economy" , "Eco Austerity", "Thread Marketing" , "Digital TV" - A host of new trends predicted by this video in a Trend Predictions Report by Leo Burnett Group.
Searching for gems on branding ideas can take a little hunting. Here you will find a great list of branding blogs that are special.
Some amazing and wisdom and insight filled blogs for you to discover on branding from some amazing experts
These are Brandtastic!